There’s something special about shopping local during the holiday season. Maybe it’s discovering a one-of-a-kind gift in a little boutique, chatting with the owner of your favourite neighbourhood shop, or finding that perfect treat from a local bakery. It’s those personal touches and connections that make shopping close to home feel so much more meaningful.
This holiday season, the City of Edmonton is encouraging everyone to shop local and take advantage of special deals and discounts offered by participating businesses!
Small Businesses Make a BIG Difference!
Did you know Edmonton is home to nearly 30,000 businesses, and an incredible 97% of them are small businesses? From your favourite neighbourhood shops to family-friendly attractions, these businesses are a big part of what makes our city so special.
Behind every one of those local businesses is a story. A dream someone worked hard to bring to life, a family building a future, or a passionate entrepreneur who took a chance on something they believed in. These are the businesses that give our neighbourhoods character and make Edmonton such a wonderful place to call home. They’re also the businesses that show up for our communities, supporting local fundraisers, schools, teams, and charities. And when we choose to support local, we’re returning that support.
For every $100 spent at a small business, $66 stays in the local economy. That means more of our hard-earned dollars continue circulating right here in our community, supporting local jobs and the businesses that help our city thrive. It’s a powerful reminder that even the smallest purchases can have a meaningful impact.
Save While You Shop!
Holiday shopping doesn’t have to mean crowded big-box stores or endless scrolling through online retailers. Edmonton is full of incredible independent shops offering unique gifts and locally made treasures. Whether you’re shopping for the kids or searching for a gift for that family member that’s impossible to shop for, there’s a good chance you’ll find just what you’re looking for close to home.
Here’s an extra reason to shop local this season: you can score some great discounts while you’re at it! Visit Edmonton.ca/shoplocal to discover participating businesses and explore special offers to help you save on your holiday shopping.
Spread Some Love & Shop Local This Holiday Season!
We know the holidays can be expensive, and supporting local businesses doesn’t have to mean spending more than you planned. It’s simply about being intentional with the purchases you’re already making, whether that’s picking up stocking stuffers from a neighbourhood gift shop or treating someone to a gift card from their favourite Edmonton café.
And remember, showing local love doesn’t always mean making a purchase! Following your favourite businesses on social media, sharing their posts, leaving a positive review, or recommending them to friends and family are all simple ways to show your support. You can also explore local markets and shopping districts to discover new favourites in your community.
You don’t have to do all your holiday shopping locally to make a difference. Every purchase and thoughtful gesture helps support the businesses that make Edmonton feel like home. This holiday season, let’s show them just how much they mean to our community and help ensure they’re here for many more holidays to come!
Shop Local in the City of Edmonton:
Holiday Deals: Available through December 2026 (offer dates vary)
Website: Edmonton.ca/shoplocal
